How to increase your Klout Score

January 2, 2012 — 4 Comments

Why should Klout matter to EverythingPastors? If you’re like me, I like to gain a better understanding of how my online ministry is affecting others. It’s my belief that the more I know, the better that I can help out other Pastors online. That translates to more Kingdom building. So what is Klout?

Klout is a social networking service that measures your influence across your social community. Each person is given a Klout score based off of their influence. Understanding what effects your Klout score and how it changes can be difficult. Here are a couple insights into how Klout figures out your score and you can increase your ranking.

1. Connect all of the networks that you can. I used to think that the more networks that I had connected (with less activity) would hurt my score. Thast isn’t true. Connecting additional networks will not hurt your score–if anything, it’ll increase your ranking.

2. Use your networks. Right now, the major networks that impact your score are Twitter, Facebook, LinkedIn, Foursquare, and Google+. I’ve broken down how you can use each of these to raise your score.

  • Twitter: The more retweets and mentions you get the better.
  • Facebook: Klout keeps track of how many comments, wall-posts, and likes you receive. The more you get, the better.
  • LinkedIn: It’s the same story as Facebook. Klout measures your comments and likes.
  • Foursquare: Add tips and successfully complete To-Do items to increase your score.
  • Google+: Engage your base by getting comments, reshares, and +1′s.
3. Create quality content. People will not retweet, mention, comment, like, or +1 your material if it isn’t good. Focus on creating quality content to get interaction from your community.

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Nick Farr

By the age of 30, Nick has served as a missionary, creative arts director, student pastor, graphic design, and freelance photographer. He's married to an amazing woman and has one daughter. He's never looked back since his first mac and is a closet Star Trek fan.
  • http://www.seventy8productions.com Jeremy

    Many would say that Klout is not only overrated but inaccurate for what the blogger should be tracking. What are your thoughts on that?

    • http://www.everythingpastor.com NickFarr

      I guess to each his own. I use multiple tools to look at influence. Klout is only one of those. What do you think bloggers should be tracking?Nick

  • http://dustn.tv Dustin W. Stout

    I have a love/hate relationship with Klout. I go through seasons where I want to be a Klout evenagelist, and then they do something stupid and aren't honest about it, and I want to disown them. They've still got a lot of kinks to work out, but I respect what they're TRYING to do… for the most part.

    As far as your tips go, they are right on! I wrote a similar post on ChurchMag last year, but that was before they fixed some of their scoring methods. There were some really easy ways to game the system they had in place. It's not so easy now.

    I did an experiment once where I connected/disconnected certain accounts to see how/if my score was effected. It was. Since their algorithm change though, this isn't the case. But I have noticed that when I disconnected all my other accounts that I don't really use, my score became a lot more steady. So I'm not sure I'm sold on connecting as many accounts as possible…

    I think it's a good idea to understand the Klout score, but it's only one small gauge.

    • http://www.everythingpastor.com NickFarr

      Thanks Dustin! What else do you use?