Why should Klout matter to EverythingPastors? If you’re like me, I like to gain a better understanding of how my online ministry is affecting others. It’s my belief that the more I know, the better that I can help out other Pastors online. That translates to more Kingdom building. So what is Klout?
Klout is a social networking service that measures your influence across your social community. Each person is given a Klout score based off of their influence. Understanding what effects your Klout score and how it changes can be difficult. Here are a couple insights into how Klout figures out your score and you can increase your ranking.
1. Connect all of the networks that you can. I used to think that the more networks that I had connected (with less activity) would hurt my score. Thast isn’t true. Connecting additional networks will not hurt your score–if anything, it’ll increase your ranking.
2. Use your networks. Right now, the major networks that impact your score are Twitter, Facebook, LinkedIn, Foursquare, and Google+. I’ve broken down how you can use each of these to raise your score.
- Twitter: The more retweets and mentions you get the better.
- Facebook: Klout keeps track of how many comments, wall-posts, and likes you receive. The more you get, the better.
- LinkedIn: It’s the same story as Facebook. Klout measures your comments and likes.
- Foursquare: Add tips and successfully complete To-Do items to increase your score.
- Google+: Engage your base by getting comments, reshares, and +1′s.






